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Physicalytics

Physicalytics’ cloud-based platform customizes insights about visitor interaction in physical spaces to improve business and customer service.

PhysicalyticsPhysicalytics is an analytics company dedicated to providing valuable and actionable insights about visitor interaction in physical locations. Through discovering and understanding how people interact in different environments, Phyicalytics enables businesses to become more efficient and make better operations and marketing decisions. Using simple plug-and-play devices, Physicalytics allows for real-time collection of data and analysis in almost any establishment. Keeping privacy a priority, all gathered data is completely anonymous and heavily encrypted.

Market Need

Online businesses can easily collect data on visitor analytics, but the same analytics services have not been available for physical environments until now. Physicalytics gathers a variety of visitor information on people, environment and product interactions in physical locations and transforms it into insights that can streamline operations and optimize customer experience.


Founders

Sam-Seo-New-Square

Sam Seo

Co-Founder, COO

Sam is a specialist in web/mobile development, online marketing, software engineering and cloud computing. An entrepreneur since age 12, Sam has run profitable web hosting and drop-shipping companies, facilitating customer orders with manufacturers. He has also built up a successful Toronto-based digital agency. Sam holds an International Baccalaureate (IB) diploma from Turner Fenton Secondary School and is currently majoring in Computer Science at Ryerson University.

Aaron-Libfield-Square

Aaron Libfield

Co-Founder & CTO

A Ryerson University graduate of commerce, majoring in Finance, was the brand ambassador in North America for Uber Technologies prior to co-founding Physicalytics. Aaron has extensive experience working in Real Estate as a market analyst for the Conversatory Group, one of Canada’s largest development firms.

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Leo Tse

Co-Founder & CTO

A University of Waterloo graduate of both actuarial science and computer science, Leo has more than six years of software development and project management experience with brands including LinkedIn, Microsoft, CIBC, BMO, Canada Pension Plan Investment Board, Rogers, Bell, CTV, BlackBerry, Scotiabank, MSN, The Weather Network, Disney, Corus Entertainment, Ontario Teachers’ Pension Plan and more.

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Mukul Seth

Co-Founder & CTO

A University of Waterloo graduate of computer engineering, Mukul has more than six years of software development and project management experience with brands such as Microsoft, BlackBerry, Rogers, The Score, Bell Media, TELUS, The Weather Network, Univision, National Hockey League Players’ Association (NHLPA), MSN, Ontario HIV Treatment Network (OHTN), McCain Food Services and more.

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Nathaniel Bagnell

Co-Founder & CEO

A current student of the Business Management program at Ryerson University, Nathaniel has more than six years of software development and project management experience with brands including Microsoft, Netflix, CIBC, BlackBerry, WestJet, CBC, and more.